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Tuesday, March 22, 2011

OVERHEAD SHOTS




Novak Djokovic's raquet supplier, Head, put him on airplane wings to play some tennis.

The sports equipment company announces

“In our brand communication we want to link our product benefits and our athletes in an emotional way in order to appeal to our consumers using digital and social media,” says Johan Eliasch, CEO of HEAD N.V. “The SPEED WingTennis idea is the perfect example of this approach.”


Djocky looks like a Top Gun below!! Drool.....

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