The "snog-a-thon" still went as planned in Soho; it took place outside the John Snow pub. The pub closed its doors to the public once they got word that the "snog-a-thon" was being planned inside the establishment.
"About 300 people attended the scheduled kiss-in, which took place despite the closure of the pub and included Bull, Williams and gay rights activist Peter Tatchell. Just after 7pm mass co-ordinated kissing took place in the street, to whoops of encouragement from a growing crowd. "It's still a victory," said Paul Shetler, a senior director at an IT firm. "They've wound up losing a night's takings because they couldn't have a bunch of men with tongues in each others' mouths...... Encouraged by a large media presence, one attendee tried to pin a rainbow flag to the doorframe of the closed pub, while others stuck flyers depicting men in various states of undress on to the windows," reports The Guardian.
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